AMONG HUNDREDS OF VARIOUS PROJECTS HERE ARE A FEW CASE STUDIES EMPHASIZING OUR EXPERTISE IN
PRODUCT
Design, analysis, target audience, product lifecycle
MARKETING
Strategy, management, execution: promotions, campaigns , media etc…
BRANDING
Design, copywrite, storytelling, briefing, creative team management
KONO.BAR - digital menu
After 2 years of doing business with corporations, KONO .BAR owners decided to pivot business model and start targeting HoReCa industry directly.
TASK : INCREASE SALES OF KONO.BAR APP (SERVICE) TO HoReCa owners and managers.
DELIVERABLES
1. Market(ing) strategy :
a. Diagnosis : market research an d orientation,
b. Strategy: market segmentation, targeting, positioning,
c. Execution: product redesign, new pricing policy, campaign on digital
2. Mapping sales funnel
a. Awareness campaign
b. Website landing page overhaul, inquiry forms
c. Call center meeting scheduling or remote sales
d. Sale s meetings
RESULTS
Increased brand awareness, clear market positioning as “premium ”, increased
website traffic, sales increase in first month of campaign.
Project length: 6 months | Team: Project marketing manager / consultant, Creative director, Art director.
Full Circle – software for running IT companies
“Plus Plus NT” are independent IT company with expertise in software for running business. Full Circle is a robust solution which covers all modules necessary for running IT company.
TASK: PRODUCT BRANDING AND SALES KIT
DELIVERABLES
1. Logo design and copywrite,
2. PROMO VIDEO for lead generation in US market,
3. Designed PRODUCT PRESENTATIONS
RESULTS
Sales representative in US used a video and presentations as an intro for numerous
meeting requests to great success
Project length: 3 months | Team Product and marketing manager / consultant, Art Director ,
Video producer, copywriter
Hooloovoo – employers branding and communication strategy
At the time, Hooloovoo was a 6 men team with a vision and great growth potential. We did branding and communication together, from scratch.
TASK: FULL COMMUNICATION FRAMEWORK in order to attract the best senior developers
DELIVERABLES
Logo design, copywrite and storytelling. Market positioning and authentic communication.
RESULTS
By using common marketing tools in a smart way , with lot of positive energy the
team established rather authentic communication which became a benchmark for years to come. To this day HLV is one of the best Employers branding examples on local market.
Project length: 18 months | Team Hooloovoo CEO, Product marketing manager / consultant, Art Director , copywriter
Raiffeisen Bank – Digital banking campaign
As a team leader, strategist, business analyst of whole pitch process, I’m proud to present attached presentation as a great example of integrated communications from analysis and strategy, all the way to impeccable execution.
DELIVERABLES
RESULTS
Increased awareness of leading bank in e-banking and m-banking.
